Meetings Blog Jan 04, 2018
Making your event blossom
Bellis perennis, fritillaria meleagris and gymnadenia conopsea, more commonly known as the simple daisy, checkered lily, and fragrant orchid, respectively, are just examples of the variety available to the talented floral artists to construct their exquisite displays. And whether it’s an international product launch, a celebratory team-building event, or an intimate dinner for key clients, a beautifully conceived arrangement can add a welcome degree of elegance.
Depending on the size of the event, the moment your attendees arrive at the venue may be when they first feel the impact of a carefully thought out presentation of flowers at the entrance. If done well, this can, almost by itself, set the right tone for what is to come. As they step into the lobby, further use of floral decoration can emit a fitting ambience for the occasion: possibly matching the desired mood with subtle rows of minimalist bud vases or a lavish display that catches the eye and sparks conversation. Elegance can even be maintained while allowing a fun aspect to be explored by the florist: ingenious animal shaped formations can be a fascinating icebreaker.
The meeting room and event floors themselves open up an even greater opportunity for the designers as the doorways and tabletops become their canvases. Tall Calla lilies, long bamboo plants, and climbing ivy can welcome guests into the presentation space, while appropriately crafted fresh creations used as centerpieces can enhance any table. By matching to the furnishings, and utilizing lighting techniques, your vision can be perfectly captured and the striking post-event photos will keep the memories long after the day has passed.
Consider how you can take advantage of the vast array of colors, shapes and scents available through the use of flowers at your next event and use the experts in this field to make the tone you want blossom.
