Meetings Blog Jun 11, 2019
Stripped back, simple, clean lines, sparse décor, spacious… What comes to your mind when hearing these expressions? Minimal perhaps?
Minimalism reduces elements to the basics. How? As Mies Van der Rohe once said “Less is more”. First of all, use elegant lighting and leave voids by removing all three-dimensional shapes. As you can notice, Minimalism is strongly related to the Japanese philosophy of design and Art movements like De Stijl. And it’s not only about the spaces, lightning and materials: note the spiritual dimension of the environment. Get to know and understand the place, the people and the nature and reflect their essence in your proposal.
The simplicity, gracefulness and the cleanliness of Minimalism is not only a matter of aesthetics: you can use elements of this trend to your advantage. Cutting away superfluous details can help you highlight what really matters: your message.
In a world full of stimulation, Minimalist is a successful way to help audiences to focus on one specific subject. But if “less means more”, this doesn’t mean you need to invest on less creativity or budget on a Minimalist proposal: you should imagine new, original and refreshing ways to reduce elements in order to underline your message. If everyone is relying on Minimalism today, your event should stand out for its wise use of the trend with a disruptive and memorable idea.
A first step would be selecting a venue. Clean spaces, elegant ambience, natural colors and absolute flexibility to adapt to any need. Well, we have a match: NH Collection Brussels Grand Sablon. Perched on Brussels’ Rue aux Laines and over-looking the city’s most beautiful square, it’s located near the Grand Palace, the Royal Museums of Fine Arts and the stunning Parc de Bruxelles. The neighborhood is full of dainty boutiques, antique shops and chocolatiers. It’s also very close to the Central Railway Station. Wouldn’t it be a great location for your attendees, with plenty of leisure options and well connected with the main spots of the city?
Let’s focus on the essence of the hotel. It’s an elegant building with contemporary decor, filled with roomy and well-lit spaces. The ambience recalls sophistication, freshness and comfort through a selected palette of natural colors and stark materials.
NH Collection Brussels Grand Sablon features 11 meeting rooms with different shapes and sizes: from exclusive boardrooms to larger areas that hold up to 160 attendees. Sound equipment, microphones and projectors are included, as many other technical details. Our team, with decades of experience hosting events, is ready to adapt any of these amazing minimalist spaces to your needs in order to make your message shine.
As always, Tempting Breaks bring along a fine selection of delicious bites. Combining international cuisine with local savories, our chefs are at your command to adapt any menu to your attendees’ dietary restrictions.
And for the decor, how about combining white and black to highlight your product or your presentation? What about some glass structures to take advantage of the natural light? The possibilities are endless. Less is more like never before and, with NH Hotel Group, less is the key to success.
